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The Tipping Point: How Little Things Can Make a Big Difference
The Tipping Point: How Little Things Can Make a Big Difference
Malcolm Gladwell
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Summary
An introduction to the Tipping Point theory explains how minor changes in ideas and products can increase their popularity and how small adjustments in an individual's immediate environment can alter group behavior.
Product Description
Title - The Tipping Point: How Little Things Can Make a Big Difference
Edition -
Author - Malcolm Gladwell
ISBN 13 - 9780316346627
Imprint - Back Bay Books
Publisher - Little, Brown & Company
Date Published - 07/01/2002
Prize -
No. of pages -
Binding Type - Paperback
Dimensions - x x mm
Weight - g
Languages - English