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The Grocers: The Rise and Rise of Supermarket Chains:

The Grocers: The Rise and Rise of Supermarket Chains:

Andrew Seth,Geoffrey Randall

An examination of the rise of the supermarkets. It features access to top decision-makers in leading companies, with discussion of how they have led the way in the areas of competencies, competitive strategies, marketing, internationalization, and world best practice customer service levels.
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Summary

An in-depth examination of the rise of the supermarkets. It features access to the top decision-makers in leading companies, with discussion of how they have led the way in the areas of competencies, competitive strategies, marketing, internationalization, and world best practice customer service levels. This edition includes extra coverage on e-tailing and updated coverage of the fortunes of UK, European and US supermarkets, including Wal-Mart's take-over of Asda.

Product Description

Title - The Grocers: The Rise and Rise of Supermarket Chains:

Edition -

Author - Andrew Seth,Geoffrey Randall

ISBN 13 - 9780749435493

Imprint - Kogan Page Ltd

Publisher - Kogan Page Ltd

Date Published - 01/05/2001

Prize -

No. of pages -

Binding Type - Paperback

Dimensions - 142 x 234 x mm

Weight - g

Languages - English