Pop Up Business For Dummies

Whether you’re just starting out and want to test the viability of your business, or you’re an established business looking to expand your reach, pop-ups offer an exciting and flexible opportunity. They’re a great way to try new business ideas, experiment with a new product, location or market, gain exposure, and learn about your customers - all with limited risk and financial outlay.

Inside Pop-Up Business For Dummies, you’ll find:

• Planning your pop-up venture - whether it’s a shop, studio, gallery, or community hub.
• Finding the right space for you.
• Negotiating with the landlord and sorting out the legalities.
• Fixing up and fitting out your space on a budget.
• Pulling in the punters - advertising and marketing your pop-up.
• Managing a successful pop-up business day-to-day.
• Closing up shop efficiently.
• Lots of case studies, checklists, tips and hints from experienced pop-up people!

Title - Pop Up Business For Dummies

Edition -

Author - Dan Thompson

ISBN 13 - 9781118443491

Imprint - For Dummies

Publisher - John Wiley & Sons Inc

Date Published - 05/10/2012

Prize -

No. of pages -

Binding Type - Paperback

Dimensions - 137 x 216 x 16mm

Weight - 345 g

Languages - English