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Management: An Introduction

Management: An Introduction

David Boddy

This introductory management text includes extensive case studies showing how theory is put into practice in the business world, and also contains end-of-chapter exercises to reinforce learning.
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Summary

This comprehensive, well-respected rigorous yet highly accessible text acknowledges management as a widespread human activity, exercised by people at all levels and in all types of organisations (i.e. not the specialist occupation of prominent people in commercial enterprises). It integrates both general topics and functional perspectives within a clear framework of management. The 2nd edition has been revised and updated to incorporate the latest research on the subject including new information on ethics and corporate social responsibility, the role of IT in management, as well as new information on globalisation and more on SME's.Undergraduate first course in management in departments of business/management; postgraduate or post experience level; certificate DMS and MBA courses; other degree courses with a management component engineering, accountancy, law, information technology; professional courses such as Chartered Institute of Marketing.

Product Description

Title - Management: An Introduction

Edition -

Author - David Boddy

ISBN 13 - 9780273655183

Imprint - Pearson Education Limited

Publisher - Pearson Education Limited

Date Published - 14/02/2002

Prize -

No. of pages -

Binding Type - Paperback

Dimensions - 189 x 247 x 33mm

Weight - 1186 g

Languages - English